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Podcasts Take Two
Campaigns for women on the red carpet
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Jan 11, 2016
Listen 8:13
Campaigns for women on the red carpet
This year, cosmetic company L'Oreal Paris USA, sought to change the red carpet conversation for women by starting the hashtag campaign #WorthSaying.
Miss Golden Globe 2016 Corinne Foxx poses after rolling out the red carpet for the 73rd Annual Golden Globe Awards on Jan. 7, 2016 in Beverly Hills. Shows like the Golden Globes are putting proper protection in place, while celebs will be stressing about how they look.
Miss Golden Globe 2016 Corinne Foxx poses after rolling out the red carpet for the 73rd Annual Golden Globe Awards on Jan. 7, 2016 in Beverly Hills. Shows like the Golden Globes are putting proper protection in place, while celebs will be stressing about how they look.
(
Kevork Djansezian/Getty Images
)

This year, cosmetic company L'Oreal Paris USA, sought to change the red carpet conversation for women by starting the hashtag campaign #WorthSaying.

Golden Globes kicked off the awards season this weekend and like last year, a lot of controversy is swirling around what women should be asked on the red carpet. Many actresses rallied together against the "Who are you wearing" question and stunts like the manicam.

L'Oreal Paris USA launched a campaign this year to continue the movement of asking women meaningful questions on the red carpet.

Many red carpet campaigns similar to L'Oreal's launched last year including #AskHerMore, #SmartGirlsAsk and #FlipTheScript.

Founder and CEO of "The Representation Project" Jennifer Siebel Newsom joined to the show to discuss the effectiveness of these campaigns.