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23:13
A late night return for Jay Leno?
As Conan O’Brien prepared to take over the Tonight Show earlier this year, NBC moved Jay Leno to 10 pm, hoping to keep their star from defecting to other networks. But the experiment flopped – audiences stayed away, and NBC affiliates are complaining that Leno’s poor ratings are killing late local news, a large source of revenue. How can NBC salvage its brand? Should Jay and Conan go back-to-back in the late-night hours? Or will they lose one of their hosts to another network?
As Conan O’Brien prepared to take over the Tonight Show earlier this year, NBC moved Jay Leno to 10 pm, hoping to keep their star from defecting to other networks. But the experiment flopped – audiences stayed away, and NBC affiliates are complaining that Leno’s poor ratings are killing late local news, a large source of revenue. How can NBC salvage its brand? Should Jay and Conan go back-to-back in the late-night hours? Or will they lose one of their hosts to another network?
Guest:
Joe Flint, entertainment business reporter, Los Angeles Times