Why we ask for your email

Why is LAist asking for my email?

You may have noticed that articles on LAist.com now ask you to register in order to access the full article.

We understand you may have some questions about this. Millions of readers like you come to our website every month, many of whom are visiting the site for the first time. We want to connect with you in a way we couldn’t before, which is why we’re asking you to sign in using your email for free and never miss an important local story.

Is this a paywall?

No. We are not currently charging for access to our articles.

Do I have to provide my email to access every story on LAist?

Email registration is required for stories older than 48 hours. However once you’ve submitted your email to unlock a story, all content on LAist will be accessible on your current browser and we will not require it again (unless you delete your cookies). If you use a different device or browser, you may be asked again in which case you can re-enter your email and you won’t be added to any further mailing lists.

What will you do with my email address?

We use your email to better understand general site visit behavior in order to better customize the content we suggest to you. Unless specified in the opt in form, you will not be subscribed to or re-subscribed to any of our newsletters.

I already gave you my email address, or am already subscribed to LAist emails. Why are you asking for it again?

This feature uses cookies stored in your browser. If you access LAist using a different device or browser, clear your browser cache, or refresh your history frequently, you may be prompted to submit your email a second time.

Rest assured, even if you are subscribed or had previously subscribed to any of our newsletters, you will not get duplicate emails so you can re-enter your email as many times as necessary, and you should not get additional emails.

Please reach out to us if you’re experiencing issues by replying to any newsletter or using our contact page.

I don’t want to give you my email address.

That’s okay, you can still access our most recently-posted stories. Check out our homepage for our latest coverage.

We’re requesting emails for full access to better connect with our readers.