That's a lot of damn Coffee
The man drinks coffee. A lot of coffee. But first he takes pictures of the coffee. Then he puts all the pictures together in a short video. Then he adds some music. Then he posts it on YouTube. And then it ends up on the Interwebs.
Gothamist didn't really feel it, accusing it of coffee propaganda, damning it as "pointless". But for some reason it just made us want to pee and then have a smoke.