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Short Film Collection Debuts in the Ultimate Theatre: LAX

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Los Angeles International Airport is quite the venue for public art, since it tends to draw a rather captive audience. Now visitors to the arrivals area of the Tom Bradley Terminal will get to see a new installation: A set of 17 short films by video artists, collectively titled "SEE CHANGE."

KCRW's Which Way L.A. has more info about the work:

For $250,000 (a whole heckuva lot less than a half hour of TV) the artists were commissioned to create site-specific works, mostly silent, that run on a continuous loop to soothe, provoke and/or distract weary tourists. They were even tweaked in a special TV-style “control room” in a utility room nearby, which is closed to the public.

More from Travel Blackboard:

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The installation is the culmination of a seven-year collaboration between Los Angeles World Airports (LAWA) and the Department of Cultural Affairs (DCA) and required the expertise of artists, arts administrators, architects, engineers and computer programmers. “See Change represents a union of cutting-edge technology and aesthetic sophistication that sets a new standard for public art,” says Felicia Filer, director of the DCA Public Art Division. “It highlights the potential of new media as a form of public art that is both permanent and flexible, because the technological infrastructure behind See Change will allow it to evolve with its environment in a way that a sculpture or mural could not.”

The work was funded by the Percent for Art program, which sets aside a portion of construction costs for the creation of public art.

The films will be shown on two walls; one wall of monitors is located on the south end of the terminal near the cafe, and on the north end are 59 monitors arranged snake-like to resemble a film strip and positioned along the ceiling above a seating area.

LAX's public art manager, Sarah Cifarelli, told "Which Way L.A." that "the dominant themes of the works include environment, people, nature and movement." (People we get enough of at LAX, the other three are sorely lacking, no?)

The 17 films total four hours of programming, and it's all viewable to the general public and for free. An opening reception will take place Saturday June 16.

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PUBLIC ART INSTALLATION: 96 SCREENS @ LAX from Jon 9 on Vimeo.