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Movie Studios' Tactic to Pressure Actors & Public Away from a Strike

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Now that the contract between the largest actors guild and the movie studios has expired, with talks to resume Wednesday, the Alliance of Motion Picture & Television Producers is using a tactic on their website to show the economic pain the actors will supposedly cause if they authorize a strike. Two flash animation boxes on their homepage give out these statistics based on an Milken Institute study (for the writers strike) and Screen Actors Guild's reported earnings.

AMPTP Says This is the Cost of a SAG Strike to California

  • $266 per second
  • $15,972 per minute
  • $958,333 per hour
  • $23,000,000 per day
  • $161,000,000 per week
  • $699,583,333 per month
  • $8,395,000,000 per year

AMPTP Says this is the cost of a SAG Strike to Actors

  • $29 per second
  • $1,717 per minute
  • $103,922 per hour
  • $2,472,527 per day
  • $17,307,692 per week
  • 75,000,000 per month
  • 900,000,000 per year
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Interestingly enough, the same thing could be spun against the studios for not offering SAG a fair and equitable deal. Then again, "fair and equitable" means something different to everyone.
Photo by Peggy Archer via Flickr