Local News and the November Sweeps
Ah, the November "sweeps" are in the air. And network TV brings out the big guns -- special episodes, stunt casting, etc. -- to help get a big share of the TV audience to set those big advertising rates. It happens again in February and May.
And it shows TV at its best. And its worst.
But what LAist loves about these months, especially, are the ingenious segments our local TV news broadcasts have to offer. Sex, salaciousness and outrageousness sells. There are tons of undercover and investigative pieces hitting the airwaves right now. And Joel "Restaurant Ratings" Grover is just poised in the wings and ready to pounce on some unsuspecting restaurant or valet yet again.
So we channel surfed our local stations to see what they had to offer. Aside from the "bird flu risks and eating turkey this Thankgiving" piece we heard a teaser for on channel 4 this morning (we kid not), here are a few more recent headlines:
- David Goldstein’s "startling investigation" of daycares on KCBS-TV 2
- Ric Romero's "Ten Most Dangerous Toys" (an annual favorite at the holidays) on KABC-TV 7
- Colleen Williams' "Drugged for Success" examines the study drug of choice amongst college kids on KNBC-TV 4. (On Monday, Joel Grover returns with And on Monday, there's a piece on "Elevated Risk" -- you guessed it. The dangers of elevators. Whoa.)
- And finally KTTV Fox 11 gave us "Sleepy Teen Syndrome" - Kleine Levin Syndrome: "A disorder characterized by several days to several weeks of excessive sleepiness, confusion, and child like behavior." Hmmmm. Now that sounds like high school to us....
Happy sweeps, everyone -- and be safe surfing.