An article in today's Telegraph.co.uk touts the recent adoption of Twitter by British-based Tesco's Fresh & Easy grocery stores. Although the article focuses on the rarity of a Brit business using what's more popular with American businesses, F&E's web-watchers Fresh & Easy Buzz point out that the Tweets are coming from California, not England:

Fresh & Easy's presence on Twitter.com isn't being maintained by a Tesco Fresh & Easy company employee based out of its Southern California headquarters or by a Tesco PLC employee in the UK. Rather, the Fresh & Easy Neighborhood Market Twitter site is maintained on a regular basis by SallieB, who is a social marketing expert with Tesco Fresh & Easy Neighborhood Market's public relation's firm, ABCO International.

Though perhaps not gripping correspondence, Twitter does help to establish loyalty by giving customers an active way of communicating with the company's management. [...] more ›

Fresh & Easy opened its 62nd US "neighborhood market" this morning in Manhattan Beach which began with a press conference and store tours and a ribbon cutting ceremony before the waiting crowds descended upon the grocery store to fill their carts. (More story after the jump!) more ›

Oh, you've got to love rumors, especially those that both anger and please people, depending on who you're speaking with. This rumor comes via a report during the Sherman Oaks Neighborhood Council* meeting last Monday night. During a Land Use Committee report, someone asked what the status was on the old Ventura Club building at Colbath and Ventura (just East of Hazeltine). Originally it was slated as a Walgreens, but after that got scrapped, the building sat abandoned. But now there a lot of construction going on inside as well as substantial parking lot additions. One member said he heard it was supposed to be "that English grocery store chain." Right then, the room was abuzz with "Tesco" and "Fresh & Easy," and how the Van Nuys location is not working out. No one could confirm any of this and calls to corporate late yesterday afternoon were not immediately returned, but upon a site visit, whatever's being built at the location is looking to be rather large in size (photos below) more ›

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Photo by laurenp! via the LAist Featured Photos pool on Flickr more ›

- Sunday Morning Travel Alert: Caltrans will close the northbound San Diego Freeway (I-405) connectors to the east and westbound Ventura Freeway (U.S. 101), Sunday from 6 a.m. to 11 a.m. for maintenance work. -UK based Tesco will launch Fresh & Easy Neighbourhood Markets in Los Angeles stocking healthy, chilled food in 10,000 sq. ft. spaces. - The Parker Center, LAPD HQ, was evacuated today over a bomb scare. It was just a suitcase.... more ›

UK supermarket giant Tesco was pressured to take down a link to a stripper pole after a mother of two discovered the item in the Toys and Games section of the Tesco web site. “I’m no prude, but any children could go on there and see it," the 33 year old mother from Ellesmere Port, Cheshire told a newspaper, the Sun UK reported. A spokesperson for Tesco said that the link will remain in... more ›