Results tagged “aide”

Before Barack Obama's campaign, Yosi Sergant was a local public relations guy and a constant presence in the Los Angeles arts and grassroots scenes. He represented Shepard Fairey among other organizations before he got the idea to have artists make posters for the campaign. One of those, Fairey's HOPE, became a huge hit and a driving force and symbol of the campaign. Sergant was then offered a job in the White House as the arts liaison and eventually was named the Communications Director at the National Endowment for the Arts.