Entries from LAist tagged with 'adtech'
April 18, 2008
LAist has been at ad:tech SF 2008 this week - this is the second part of our report. ad:tech featured several keynotes and "power panels" (not to be confused with a fuse box) that were remarkable. There was an emphasis on how companies can effectively maintain their brand in this new media era of blogs, forums, and podcasts. Day one started off with Keynote Roundtable: The Art of Conversation - Building Great Brands in the......
Continue Reading "LAist @ ad:tech SF - Part Deux"April 16, 2008
LAist is at ad:tech SF to cover developments in media as well as how advertisers are planning on targeting you everywhere-anytime. There are ad:tech conferences all over the world but this is the big one with their annual awards ceremony and everything - winners were announced tonight and are HERE. (see tomorrow's post). If you think this is boring you should be aware that the method by which every ad is delivered to you on......
Continue Reading "LAist @ ad:tech SF"