New Cupcake Shop means Free Cupcakes in Glendale

If you're doing Black Friday shopping over at The Americana at Brand in Glendale, then Crumbs has a free treat for you. The cupcakery opened last Saturday abut the mall--its third location for the Los Angeles area--but today they are celebrating the new storefront with free cupcakes all day. It was originally reported that 1,000 complimentary cupcakes would be given away, but when we called around 11:30 a.m. to see if they were all gone, we were told they "would be giving them away all day." As Eater LA put it, "As with the other two openings (Beverly Hills, Larchmont), free cupcakes for all who want to deal with the lines. At a mall. The day after Thanksgiving." Enjoy.