Josh Tate

Fri, 21 Nov 2008 15:51:21 -0800

msmerymac-- check out the story on Variety right now about the weekend box-office prospects of Twilight. it is killing it as we speak. they are expecting $30M in the first day alone! (including last night's midnight showing). i'm going to go ahead and put my guess in--Twilight will make $65M this weekend. we'll know on Sunday afternoon.

msmerymac

Fri, 21 Nov 2008 15:01:15 -0800

Okay, but Titanic appealed to people other than teenage girls. Not that this necessarily doesn't, as I'm in my mid-20s... but everyone who's not a teenage girl who sees it won't be fooling themselves that this is anything BUT a romance for teenage girls. Marketing gurus in the industry are usually pretty right-on. That's what they get paid to do. Especially at this time of year, you won't see any movies breaking the $100 mil mark. That's what summer is all about. Fall is usually for serious pieces and oscar contenders. This will probably do $40 to $50 million. It doesn't have anywhere near the large appeal of Quantum of Solace, which brought in $70 million. Do you know if they will be making the sequels? Or are they waiting to see how this performs? I think $50 mil on opening weekend is more than decent, depending on how much it cost.

LAist: Weekend Movie Guide: Buy Advance Tickets!

Josh Tate

msmerymac