California Nurses Not Down with Sarah Palin

Here's the latest ad from the California Nurses Association.

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The idea of this is good but the execution is so bad that it is laughable. The music is lame and distracting. Yes.. I get that the vocal is saying "one heartbeat away" but it is overpowering and annoying. Looks like a high school TV production class lab assignment.

The written points they are trying to make (the important part) go by way too fast to sink in. I had to watch it twice to catch them and that was with me really focusing in on it.

I also think the flat-line going over the pic of McCain is in pretty bad taste.

Are they actually going to pay to air this thing?

I like - and agree with -the message but this ad blows.

I have to respect nurses. I have to respect public health officials. Big Up...

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