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<title>LAist: Innovation Isn&apos;t Always the Answer: SugarFish</title>
<link>http://laist.com/2008/07/13/innovation_isnt_always_the_answer.php</link>
<description>All comments for Innovation Isn&apos;t Always the Answer: SugarFish</description>
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<copyright>2008 la_zach</copyright>
<lastBuildDate>Wed, 16 Jul 2008 16:30:00 -0800</lastBuildDate>
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<title>KinOfCain</title>
<link>http://laist.com/2008/07/13/innovation_isnt_always_the_answer.php#comment-1410059</link>
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<pubDate>Wed, 16 Jul 2008 16:31:52 -0800</pubDate>
<description>&lt;p&gt;I haven&apos;t eaten at Nozawa, but we ate at SugarFish today.

The decor is far from traditional (It&apos;s Pinkberry Sushi), and it sounds like you were expecting the food to be more experimental to match. It&apos;s pretty simple, more or less traditional sushi and decently priced. If you&apos;re looking for experimental sushi, it&apos;s probably not going to be your style.

The fish was mostly good:
Tuna (maguro) Sashimi (in ponzu): good, not astounding, but serviceable.
Yellowtail: meh, just ok, not horrible
Salmon (with sesame seeds): Actually quite good, I&apos;m not generally a fan of salmon but this was good quality fish.
Halibut (with ponzu): not bad, a little chewy.
Bonito (with ponzu): not bad, but didn&apos;t go well with the Ponzu sauce
Albacore (with ponzu): good, for albacore, but still mealy like most places
Spanish Mackerel (with ponzu): good, this one is hard to get right and the quality of the fish shows here.
Crab Roll: Ok, a little warm, this is a &quot;traditional&quot; roll, which it seems the author didn&apos;t care for. No fancy crap in the roll, just meat, rice and a wrapper.
Toro Roll: quite tasty, same style as above.

The rice, as I&apos;ve heard is Nozawa&apos;s style, was loosely packed, a little too warm, and difficult to eat properly (falls apart).

Overall, it wasn&apos;t bad, you&apos;re paying $38 for a large amount of pretty good sushi. Tax and tip are included (oddly, but ok).

It&apos;s not going to compete with the really good sushi places, but I think for the price it could definitely compete with the places near Marina Del Rey.&lt;/p&gt;</description>
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