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The 7-11 at the intersection of Olive and Verdugo in Burbank has temporarily been converted into a Kwik-E-Mart. It was re-done late Saturday night and will remain a Kwik-E-Mart for the next month to promote the upcoming Simpsons movie.
Eleven 7-11s in the United States and two in Canada have been converted into Kwik-E-Marts as part of the promotion. DCist has their very own Kwik-E-Mart in Bladensburg, MD.
Golam, Burbank's friendly counterman, was having a lot of fun shouting, "Welcome to Kwik-E-Mart!" as each customer walked in. The other employees were rushing to re-stock cartoonishly pink donuts while the 7-11 rep made frantic calls on his cell phone demanding more Buzz cola, "Send me everything you've got! It's ALL gone. Everything."
Other promo materials are Krusty-Os, Kwik-E-Mart styrofoam ice chests, Radioactive Man comic books, and Squishee cups (No Duff beer, unfortunately).
Watch for specially marked merchandise to enter a contest to appear in a Simpsons episode.
7-11 has hired security to handle the anticipated crowds, and the news vans were already pulling up as I was leaving at 4am. I have a feeling that perky, "Welcome to Kwik-E-Mart!" is going to sound pretty exhausted by the end of the day.
Photos by Elise Thompson for LAist
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mmmmm... i want a real life MOEs TAVERN for the simpsons 2
THIS IS AWESOME!!!
I'mma get a Squishee and will COME AGAIN!
Local Simpsons Trivia: the live-action "3-D" world that Homer Simpson landed in a Halloween episode years ago was a strip of storefronts along Ventura Blvd at Ventura Canyon Ave. in Sherman Oaks. Yes, a lot of geek research went into that.
Does anyone know where the one in LA is? I'm pretty sure they did one in Burbank and one in LA...
Flaming Mo...
Flaming Mo...
Flaming Mo...
OOOh - I just got it!!
Two snaps up and a circle
Who needs the Kwik-E-Mart...I doooooooo.
i love this so much
NO Duff Beer???? 7-11 execs quoted http://behindthecornea.blogspot.com/
the LA one is at Venice & Sepulveda
thank you, come again!
that "a twizzler is not a sprinkle" episode had me laughing for weeks. i'd forgotten about it, but now i'm giggling again.
venice and sepulveda... if only i could hold a camera.
here are pix of the LA store at Venice & Sepulveda
and don't forget to print out your coupon for a free squishee!
[that link didnt work]
I RECOMMEND EVERYBODY GO TO THE NEAREST "QUICK-E-MART" ON JULY 11, 2007 (the date being 7/11)
This is hilarious! I love it and totally want to go check it out. Maybe more will spring up now that this one is such a success. Only in LA....
7-Eleven Clerk (3rd shift), West Dover, Vermont - Represent! Get yer Squishies here :)
The Militant was there at 1 am Tuesday. Avoid the lines! It's not like it's gonna close...
Venice and Sepulveda??? That used to be my local 7- I mean Kwik-E-Mart!!! I must visit the fambly anyway, perhaps I'll get down there sometime this month...I must have a squishee...I'll save my $20 and not ask for the all-syrup one though.
The 7-11 closest to where I live was done like that. I didn't think it was one of only two in Canada, though.
(self-promotional)
A few more pix of the Venice and Sepulveda Kwik-E-Mart here:
http://www.flickr.com/photos/rmspuhler/sets/72157600630642162/
I got the info that there were 11 in the US and 2 in Canada from the 7-11 rep who was at the Burbank 7-11. There may be more in Canada than he was aware of.
Once again, Mo is a conniver: nowhere does his sign say the drink was originally the "Flaming Homer"
Flame on boys.
more pictures are at http://wikidly.deviantart.com/gallery/ in my Deviant ART! :) enjoy.. haha and by the way, that blue car was my homies car, haha what a trip!!!
That is so nice. Look at the smile of that brave employee. Forced into the marketing scheme that will net 7/11 and Fox billions, yet he still makes $5.75/hour.
I hope he has the shotgun just under the counter as well to shoot the first dude who calls him Apu.
Oh, Golam is so sweet. After not seeing me for years, he remembered me and asked why I stopped coming in. I told him that I quit cigarettes and coffee and he laughed. He does sound exactly like Apu and seemed very proud of that fact. Everyone was wearing their Kwik-E-Mart shirts proudly. I told him to make sure he keeps his shirt and sells it on E-Bay.
PS. Moe also does not reveal that the main ingredient of the Flaming Moe is cough syrup.
These people need a life
Apparently the one I live nextto is the only one in Canada madeover like this.
It's absolutely crazy - there's always a huge line-up o_O I don't see what the big deal is
LAWL to jasper in the freezer :D
so effin' cool.
omg omg omg
I'm going
tomorrow!
WOOOOOOO
You know we used to have DUFF BEER in Australia, same can, but it got withdrawn from the market as it wasn't approved by Fox. I still have a few cans.
the "el barto skiner stinks" grafite looks photo shoped...
The SKINNER STINKS is really there on the wall. It is probably a stencil.
The Apu angle is SO racist... imagine the poor brown dude who's forced to do the accent.
forced?
he looks pretty stoked to me.
Just got back from the Burbank one. They ran out of everything except squishies and donuts. Still cool though! I would have been really impressed if they had ManBoy comics, though.
This is just so brilliant!!! Just gotta love it!
I wish they had Skittlebrau. If not then I am just going to get a 6-pack and some Skittles.
i'm so proud of myself, i can actually remember apu's last name! yay
apu nahasapeemapetilon
w00t
i like the crusty o's
mmmmm crusty o's...
I love it .I watch the Simpsons everyday,cool!!!
I heard a rumour that one of the KWIK-E-MART employees can't stop himself from saying.....
thank you,
COME AGAIN!
thank you,
COME AGAIN!
thank you,
COME AGAIN!
thank you,
COME AGAIN!
thank you,
COME AGAIN!
personally however, I don't believe it's true.
Shaunpu
Great gallery ... I linked to it as part of my roundup post about all the marketing behind the movie on the Influential Marketing blog.
Wow, I have no idea how I came across this site. Yall need lives man. I still want to know how this site wounded up on my computer. Pathetic.
pix are fantastic, i love this!
so i went to the kwik-e-mart Friday night at 2:30am after i left a club n there was STILL a line.. i waited 30 minutes to get in n get me a squishee, a pink donut, and 3 cans of Buzz Cola... it was pretty cool, but the employee behind the counter was LESS than happy to blurt out the "thank you.. come again..." he said it, but u could tell he wasnt too enthused by it... then he went on to grumble somethin about $5/hr and 800 hrs a week... still, it was pretty cool.. i just kept it all really light, paid for my merch and got the heck out...
if you live in the area, i would suggest going to check it out just so you can say you were a part of it.. they only have 11 kwik-e-marts in the USA...
The real question is, will they be selling the latest issue of Gigantic Asses?
Damn! I gotta swing by there! I hope they're not taking it down any time soon!
awsome
awsome
Anyone know where the BC one is located? (heard from a friend there's one there, but she hasnt been able to find it)
Here you go...
1198 Landsdowne St.
Coquitlam, British Columbia V3E 1J7
source: http://www.7-eleven.com/kem_vbc.asp
Thanks Brent!
Excellent - absolutely brilliant.
The Bart Simpson "Tagging" on the side of the Kwik-E-Mart on Olive and Verdugo in the city of Burbank was intriguing to me as a Burbank Criminal Defense Lawyer . If Bart actually was the culprit, Burbank Police Department certainly would have solved the crime. Bart would most likely be visiting Division Two of the Burbank Courthouse for his arraignment!
This Simpsons webpage
has lots of great Kwik-E-Mart references.
Another Simpsons blog
As a Simpson's Fan I really appreciated the local Los Angeles area Kwik-E-Mart conversion. Bart probably wouldn't show up to court for his tagging arrest, anyway, and he would be yet another celebrity with a bench warrant!